As AI automates more and more, what's left that only humans can do? Lara hosts Minaam Khatri, Regional Director at WPP Media, to explore why empathy, authenticity, and gut instinct remain the ultimate competitive edge.
Netflix, WB, MrBeast and the hidden battle for Attention Loop | IP
What does the rumored Netflix-Warner Bros deal reveal about the future of media? Lara hosts Renato Franchi, Transmedia & IP Strategy Lead, to unpack why owning IP is now more valuable than owning attention.
Recorded at the Digital Media Forum pop-up studio, Lara sits down with Joey Feghaly to tackle the question every media professional is debating — has digital finally overtaken TV, or does television still rule the living room?
No Magic Pill: What It Actually Takes to Be a Top 1% Creator
Recorded at the 1 Billion Followers Summit, Lara sits down with Hisham Al Yahyai, host of the High Performance Mindset Podcast, to unpack the real cost of building one of the Arab world's fastest-growing self-improvement shows.
Why You Feel Like Your Content Deserves More Views
Is the traditional newsroom dead? Former White House Correspondent Tara Palmeri joins Lara during 1 Billion Followers Summit in Dubai to discuss her jump from legacy media (CNN, ABC, NBC) to becoming a top independent creator on YouTube and Substack.
$500k TV Episodes are Being Replaced by $5k TikToks
In this interview from the 1 Billion Followers Summit, we sit down with Ian Schafer, Co-Founder and President of Ensemble. Ian breaks down the massive shift from traditional "linear" TV to a world where technology companies provide the pipes and creators provide the soul.
From Big Screens to Reels - How to Master Content Engagement in the GCC
Is traditional TV dying, or is it just evolving? In this exclusive interview from the Digital Media Forum, Lara sat down with veteran producer Joe Kazi, a man who has spent 15 years at the helm of senior content production.